CATEGORY      Value:

10

7

3

0

Adherence to

theme

The site design demonstrates complete understanding of the theme and fully adheres to it

The site design demonstrates understanding of the theme and adheres to it

The site design  somewhat adheres to the theme

The site design does not adhere to the theme

Clarity of message

Ideas are expressed in a clear and organized fashion. It was easy to figure out what the site was about.

Ideas are expressed in a clear manner, but the organization could have been better

Ideas are somewhat organized, but were not very clear.  It took

more that one reading to figure out what the site was about

The site seemed to be a collection of unrelated visuals/copy.  It was very difficult to figure out what the message was about

Use of images

Images support the theme in a clear, exciting way

Images support the theme clearly

Images somewhat

support the theme

Images do not connect with the theme

Spelling & Grammar

Complicated text is correctly spelled and grammatical

Text is correctly spelled and grammatical

Text is correctly spelled but is not grammatical

Text is not correctly spelled and is not grammatical

Originality

Site design demonstrates original thought in the use of language, layout and color

Site design demonstrates

thought in the use of language, layout and color

Site design demonstrates some thought in the use of

language, layout and color

Site design does

not demonstrate thought in the use of language,

layout and color

Technology

Site represents full and correct use of appropriate web site software capabilities

Site represents correct use of web site software capabilities

Site represents use of limited web site software capabilities

Site does not represent correct use of  web site software capabilities

Bandwidth

Site can be optimally viewed with 56 kbps dial-up Internet access

Site can be viewed with 56 kbps dial-up Internet access

Site requires broadband Internet access for optimal viewing

Site cannot be viewed without very high speed broadband Internet access

Navigation

Site navigation is very clear, complete, well designed and easy-to-follow

Site navigation is clear, complete and easy-to-follow

Site navigation is functional

Site navigation is not  clear or easy to follow